New Partnership for CPD

The Paradigm Group USA announces its strategic partnership with CPD.

The range of Emerald products
Above: The range of Emerald products

The Emerald Brand, including the USDA Bio-Preferred certified tissue and paper line, is now available to the UK marketplace through CPD-plc (www.cpd-direct.co.uk).

"Our Emerald Brand continues to gain demand beyond our domestic USA borders," states Ralph Bianculli, founder of Emerald Brands. “After evaluating market candidates, we have selected CPD to represent and supply the Emerald product line in the UK.”

Paradigm Group, with 12 years of brand development and marketing experience, will assist CPD's well structured management team, as well as their strategic sales’ teams for the Emerald rollout beginning February 2012.

"Our global initiative will continue to add to emerging markets including Asia, South America, and the Caribbean islands. Emerald Brand continues to capture market share by providing an innovative “sustainable experience” to consumers. Emerald’s breathe of product collectively delivers unprecedented scale in the selection of sustainable break-room and facility products,” states Ralph Bianculli Jr, Director of Emerald Brands.

About Paradigm Group: Paradigm Group is a full service products manufacturer and distributor of facility related products specializing in environmentally responsible disposables and cleaning supplies.  Additional services include brand development, product sourcing, market research in addition to sales and facility consultant programs.  Paradigm also specializes in warehouse and mail room packaging, break room disposables and washroom products for the workplace.

About Emerald Brand: Emerald Brand is a B2B and B2C International Disposable & Consumable brand manufactured by Global Sourcing. Global Sourcing is a full service Contract Manufacturing & Distribution Company, specializing in converting facilities and homes to environmentally friendly products in each of our categories. Global Sourcing is a subsidiary of the Paradigm Group.